can lead to 100's of signups per week in your organization.
Organizing
Co-ops in your organization is definitely not the most inexpensive
method of advertising especially if you don't do your homework. If you
do your research you'll find that organizing a co-op is quite
inexpensive and most profitable. You
have to really do a good search in the marketing area that you want to
concentrate on.
For
Example: Let's say that you want to run an ad in a particular
magazine. But that magazine only has about 1 million
readers and they're charging you $2,000 for that ad. There may be
another magazine with 1.4 million readers that will only charge you
$1,600 for that same ad. Maybe even a larger (full or half page) or a
longer running ad could be available elsewhere. Do your research!
Some
of you may be thinking, "What is this guy talking about? If I had
$1,600 to blow in advertising I wouldn't need a home business to start
with!" Yes you are quite correct. But that is where organizing a co-op
would be very helpful and (if used properly) quite profitable.
Organizing
a co-op means that you take several of your downline members who want
to take a huge jump with GDI promotions. Using the example above
($1,600) divided by 10 members comes out to $160 each. Let's say that
the magazine you chose is a monthly subscription magazine which would
mean that your ad would run for 1 month. Now if that magazine is
targeted to the business opportunity seeker you could obtain several
signups within a short period of time. For example, if only .1 percent
(.1%) of the readers saw your ad and signed up that would be 1,400 new
members to your downline (Figuring .1% of 1.4 million readers).
Even .05% would be a big boost to your organization. That would be 700
new signups within a month's time. Divide those 700 signups amongst 10
members (including your self) would come out to 70 signups per
member. That's a really nice trade for $160 considering the
GDI Bonus Pool, the GDI 100 signups' Bonus, the Residual income from
these signups and the duplication that would be passed on.
The
above is only an example. You have to take into consideration that the
magazines may have more or less readers or charge more or less for
these ads. Neverless, this is how the Pro's get a large jump in MLM
companies.
How to Organize and Operate a Co-op ?
Organize
a certain number of members in your downline (depending on the
advertisement and how much each member wants to spend). Let's use the
number 10 again for example (including yourself) with an advertisement
costing $500. Explain to your other 9 members that it would cost them
$50 each to participate. You, as their upline, would have to be the one
to place the ad and receive the signups. This is because you have 7
days (i.e. their free trial period) to move signups under those
members. (Note: downline members cannot move signups to their upline).
Once
the ad begins you'll begin moving these signups under your members who
participated (normally in the order of payment received). That is the
most honest way to do it. (Note: You may also
use rotators to rotate each member's url in certain types of
advertisements, however dividing them up manually is much more
efficient).
Again,
keep in mind that you need to search the market of business opportunity
seekers or network marketers. Placing high priced ads where there are
millions of readers or listeners but only a fraction of interested
prospects may not acheive the results you're looking for.
Popular Places to place your co-op ads may include...
Targeted
Radio Stations, Targeted Classified Ads, Business Newspapers, Targeted
Ezines, Billboards, Targeted Local Television Programs, and the list
goes on.
You may also read about Co-op advertising from the articles below...
